Want to Increase Site Traffic? Launch a Contest!

Dr. Michael F. Wilson, an internet marketing consultant and whohas written a handful of useful resources on search engineoptimization, has come up with six categories of internetmarketing strategies. The first is search engine optimization,and the means to achieve this strategy are numerous. Launchingcontests is one, and it ranks up there with careful selection ofkeywords, quality content (not those you can get for free) andhow to use meta tags, headers, links and directories efficiently. Starting good SEO practices early in web design demonstratesheightened sensitivity to the developed intelligence of themajor search engines like yahoo, Google and msn. To market yourproduct or service successfully, you need the search engines tobe your best friend. But you have to play by the rules. For example, Google has devised a way to gauge link popularity.This measures how much quality and quantity links provideincoming traffic to your site. It ties in with their mechanismcalled PageRank. Your web site will fetch a good rank scorebased on the number of visitors to your web site - qualityvisitors that translate into points of sale. How contests contribute to SEO - if you're selling a product orservice, you will want to target your niche audience. Bylaunching a contest, you derive valuable demographiccharacteristics of this niche audience. You tweak your web sitein accordance with consumer profiles. Contests also provideproduct and brand awareness and help develop consumer loyalty.They improve online dialogue long after the contest has ended.As we all know, word of mouth can be a powerful tool. Contests will also enable you to track participation in termsof sellers and territories. Needless to say, if the contestturns out to be a mutually satisfying interaction between thecontest sponsor and the participant, just think how many repeatvisits that would bring to your web site. So get ready for the spiders and robots that the search enginessend out regularly to prowl the Net. Give vent to yourcreativity and start a contest!

Business Tips

It is a chilly Saturday morning here in northern Michigan and Iam curled up with a blanket and a delicious caramel capuccino onmy loveseat. I don't usually write longhand anymore but the homeoffice just doesn't appeal to me this morning. So here I am, penand paper in hand. My neighbor is busy in his yard, wearing long sleeves of course.Our cool summer has been a disappointment to many and now it'snearly over. It looks like my friend's accross the street arepreparing for one more campling trip before the kids have to goback to school It has been quiet in many of the online communities I visit.Families are anxious to savor every last ounce of summer andmake work at home Moms have placed their businesses on asemi-hiatus. Soon Labor Day will come and go and Moms with school agechildren will have the time they've been missing to focus ontheir home based business. A home business that has been onsummer auto pilot will need some dusting and shaking out to getsome forward motion going again. Here are some ideas to get your business joices flowing: 1. Give your website an autumn mini makeover. You don't have toredo the whole website, just freshen up the look with someseasonal images and references. Let visitors see that yourwebsite is up to date and ready to do business! 2. Rearrange your products to feature the products most likelyto be popular in the fall. 3. Develop a great autumn special or contest. Feature it on yourmain page and submit contests to all of the contest websites. 4. Kick off a new customer newsletter if you don't already haveone. You need a way to capture your visitors email address sothat you can keep them coming back. 5. Be active online. Ask for feedback on your website and seekout complimentary website link exchanges. Don't just startspamming lists with your ads, participate! Don't be afraid to try something new this fall. Marketing on theinternet is always changing. What worked last year may notproduce results for you this year. That is why we need to say inthe know and be willing to adjust our approach when needed.

Link Baiting

One of the best and the far most the effective way to gain linksto your website or blogs is link baiting idea. What do you mean by Link Baiting? This is a new idea born amongwebmasters to gain popularity for their blogs/web page. As youall know getting attention is an old trick, weather in real lifeor online. Politician uses this often to stay in limelight. Thissame rule applies to link baiting as well. There are twodifferent flavors in link baiting idea. Good and bad. Good ones are thoseto create news first like exposing scams and create news, whichwill surprise everyone.Bad ones are those you create a controversy or attach someleading personalities in your blogs. Think that you are tryingto gain traffic not really hurt anyone. These kinds of tricks orideas will bring in 1000's of website/blogs linking to yoursite. Link baiting idea is a blackhat technique that's why mostwebmasters think it is not legitimate to use it. But the effectsof link baiting have profound effect and gradually drive trafficto your blog or site. If implement properly it can draw hugelinks with minimum effort from your side. Some link expert's call that "hooks" about SEO advicehas mentioned "LinkBait" as something interesting to catchpeople's attention. He say's Linkbaiting is not a bad idea. Socreating attention is the key to that also person should becreative in his thought to get that idea into place. You might all have heard of Alex Tew ofhttp://www.milliondollarhomepage.com he created an idea to raisea Million $ to raise funds for his college education by selling1 pixel for a $ on his website. After four months heaccomplished the task. This is the kind of news you shouldcreate to get attention. His site was also mentioned in CNN Newsas well. After his idea there are 100 of sites mushroomed overthe web like one cent pixels but they are not gaining to achievethe results Alex could drew to his website. So be first tocreate news before it gets crowded. Actually the term "linkbait" was started by Aaron Wall of SEObook in his post way back in August 2005. He says in his postthat if "you are in a field that can't build links naturallycreate linkbait". By creating something on your web site that'sfunny, controversial, informative, or creative, it will gainnatural links--which is the key to top search engine rankings. has comeup with an idea to throw a contest to get links. The idea issimple give Andy a link baiting idea and if that works you willearn $1000 for that. He has posted that on BizNicheMedia.comblog. So his idea for a contest itself is an example of linkbaiting. Generate information or ideas which will make people to talkwhich will definitely a great to generate a good inbound links.

SEO and how does it relate to your website

I've only just barely skimmed the surface of the easiest form ofSEO. It's the beginning. But if you like it, and you think youcan do more of it, then keep researching. You'll have plenty ofvisitors in no time

Elursrebmem SEO Contest

Dave Smith, creator of the v7ndotcom-elursrebmem-contest.comsite, also hopes that the contest will raise awareness of hownon-profit organisations can use the internet effectively forpromotion.http://www.v7ndotcom-elursrebmem-contest.com is not just relyingon people's generosity to win this contest - it also uses allthe available knowledge of search engine optimisation to createa site that is clear and easy to navigate with lots of usefulinformation.Key features of the site include a blog which will be updatedthroughout the contest and a live v7ndotcom elursrebmem leaderboard which can be easily integrated to any third party website.Controversy and a certain amount of hype has surrounded thiscontest from the start, the official press release for thecontest stated that "John Scott, editor and administrator ofv7n.com, announced the contest on December 20th, with a $1,000grand prize. Soon afterwards Greg Boser, a web page optimizer,announced a $1,000 reward for not playing by v7n rules. Two ofGreg Boser's friends - Mike Grehan and Todd Friesen - thencontributed to the reward pot, bringing the anti-contest grandprize to $3,000. Many in the SEO community were outraged by what they saw as anattack on the popular v7n community, and John Scott inparticular. The blogging community rallied and added $3,000 plusan iPod to the v7n contest, putting the total at $7,000 and aniPod for the grand prize winner, with smaller cash amounts tothose who place 2nd through 5th."Whatever the motives of the organisers it is clear that thiscontest and v7ndotcom elursrebmem is set to be one of the mostdiscussed topics of the next few months.

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reinclusion

Avoid hidden text or hidden links. Don't employ cloaking or sneaky redirects. Don't send automated queries to Google. Don't load pages with irrelevant words. Don't create multiple pages, subdomains, or domains with substantially duplicate content. Don't create pages that install viruses, trojans, or other badware. Avoid "doorway" pages created just for search engines, or other "cookie cutter" approaches such as affiliate programs with little or no original content. If your site participates in an affiliate program, make sure that your site adds value. Provide unique and relevant content that gives users a reason to visit your site first. If a site doesn't meet our quality guidelines, it may be blocked from the index. If you determine that your site doesn't meet these guidelines, you can modify your site so that it does and request reinclusion.

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Are there any extra prizes?
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I will donate $500 to the 'Let Live' organization http://www.letlive.org.il/, which helps the animals who off course can't help themselves.

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How do I plan to win the contest?

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I'm participating in a online casino SEO challenge for online poker rooms and flash casinos.